Every online store owner wants to sell more. But to succeed, it’s important to know which products resonate the most with customers. This article takes a closer look at some of the best dropshipping products for you to sell this year.

 

The Best Dropshipping Products to Sell

Now that you have understood the dropshipping business, let’s look at the top dropshipping ideas and different products you should consider selling.

Health and Personal Care

When it comes to health and personal care, a key benefit is market demand and repeat purchases. Consumers buy these products frequently, which makes it a profitable category.

Another benefit is the number of options available. From oral care to nutritional supplements, you can offer a whole range of products that consumers demand.

What’s more, the category is expanding. The global beauty industry is projected to reach a substantial value in the near future. Let’s check some of the best dropshipping products in this category that are worth selling.

Sleep gummies
Probiotics
Eye drops
Protein powders
Electronic heat pens
Natural deodorant
Face serum
Hand sanitizer
Toothpaste
Women’s razors
Vegan shampoo
Multivitamin capsules

Home and Kitchen Products

Home and kitchen products gained popularity during the pandemic when people had to stay at home and manage meals. After the pandemic ended and people went back to their normal routines, many experts believed the demand for kitchen products would subside. Interestingly enough, that has not happened yet. Inflation and work-from-home opportunities are some of the key factors.

The market for kitchen appliances is predicted to be at around $125.8 billion this year.

Let’s check out some popular home and kitchen products for your dropshipping store.

Kitchen towels
Oil sprayer
Air fryer
Sparkling water maker
Indoor composter
Portable blender
Smart sponge holder
Vintage spoons
Waffle maker
Cake pans
Measuring cup
Mandoline slicer

Fashion and Clothing

Fashion is a highly profitable dropshipping business category. This year, the fashion industry is expected to exceed $870 billion, bringing a large amount of profit for businesses.

For a dropshipping business, the fashion and clothing niche offers lucrative opportunities due to high profit margins. However, it is important to be aware of the various challenges you may encounter when selecting the best dropshipping products to sell.

For example, if you are trying to target a diverse group of consumers with varied preferences, you will have to stock up on a range of distinctive products. To be able to do so, you are going to have to network with a large number of suppliers. This is a challenge when you are trying to build your business from the ground up.

Here are some fashion and clothing products for your dropshipping store.

Tank tops
Hoodies
Leggings
Bike shorts
Jumpsuits
Tote handbag
Crossbody bags
Scrunchies
Platform boots
Rain boots
Rompers
Swimsuit coverups

Electronics and Accessories

Thanks to the internet, most consumers today make their electronics purchases online.

In addition to the convenience factor, consumers enjoy the benefits of great deals and a variety of options. It, therefore, doesn’t come as a surprise that revenue in the electronics market is substantial.

Another great thing about this niche is the variety of products in different price ranges available to the consumers. From high-ticket items to cheap devices, there’s something for everyone. And this makes it more popular than the other niches where such variety seldom exists.

To be able to make a decent profit, however, you must have some product knowledge and a reliable network of dropshipping suppliers who can meet customer expectations on time.

Here are some of the best dropshipping products in this category.

Smartwatches
Mini photo printers
Noise-canceling headphones
Portable Bluetooth speakers
WiFi routers
Airpod cases
Wireless video doorbells
Wireless controllers
Webcam
iPhone case
Wireless mouse
Mini wifi projectors

Pet Supplies

Did you know the global market for pet supplies is around $261 billion? It goes without saying that the pet supplies segment is a highly lucrative niche that has been growing steadily over the years. In the US alone, pet owners are expected to spend about $110 billion on pet products this year.

During the pandemic, a large number of consumers got themselves pets. Pet adoption since that time has been on the rise, leading to high market demand.

Let’s look at some of the best dropshipping products in this category.

Pet pillows
Dog treats
Rope toys
Cat food
Cat litter
Training pads
Litter scoops
Orthopedic dog mats
Dog coats
Grooming tools
Waste cat pans
Reusable pee pads

Beauty Products and Cosmetics

One of the most lucrative dropshipping niches for encouraging repeat purchases is beauty products and cosmetics.

A quick look at Google Trends will tell you that this niche sees stable demand across demographics, meaning there’s a lot of consumer interest in these trends. This is substantiated by the fact that the beauty products and cosmetics market is pegged at $92.79 billion this year in the United States.

While there are plenty of opportunities to succeed in this niche, you must also be careful when dealing with certain types of products. Pay special attention to allergies, restrictions and safety to make sure you comply with regulations. Otherwise, you may run into several challenges later.

Let’s now look at some of the best-selling dropshipping products in the beauty and cosmetic segment.

Loofahs
Cotton balls
Mint flossers
Detangler hair brush
Volcanic roller
False nails
Makeup mirror
Faux fur hair scrunchies
Hair dryer
Exfoliating gloves
Shower caps
Body scrubs

Baby Products

No matter what time of the year, you can expect baby products to be in demand. According to statistics, the baby product market is expected to exceed $172 billion in the US by 2032. Another key characteristic of this segment is that the products under it are all essential items, with many quality items available from reliable suppliers. In other words, consumers will pay for the right products all through the year.

Given that baby products are bought as both essential and gifting options, a number of players are currently serving this market. It is therefore, an extremely competitive industry. As a retailer, you have the additional responsibility of making sure the products you are selling are compliant with regulations and are safe for babies. In many cases, you’ll be required to have the right certificates in place.

Here are some popular baby products for your dropshipping business.

Convertible car seat
Baby wipes
Nighttime underwear
Baby food pouch
Nursery blankets
Baby monitor
Baby bodysuits
Baby carrier
Bath toys
Pacifiers
Teether sets
Brush and comb set

Sports and Outdoor Equipment

With the pandemic behind us, a large number of people are starting to enjoy outdoor activities and sports.

In the e-commerce space, sports and outdoor equipment is a highly profitable niche. Data and Google Trends indicate that the sports and outdoor industry is projected to reach a significant market size in the near future. For a dropshipping store owner, this segment, therefore, presents a wealth of lucrative opportunities to grow business, especially when considering the best dropshipping products.

Let’s take a quick look at some of the best dropshipping products under this category.

Dome tent
Backpack cooler
Hoverboards
Swim goggles
Inflatable water slide
Potable chairs
Jump ropes
Chaise lounge
Water bottles
Skateboards
Pickleball paddle
Mountain bikes

Jewelry and Accessories

Google Trends shows that the jewelry and accessories segment is one of the most popular niches for dropshipping businesses. The global e-commerce jewelry market is expected to reach $60 billion in the near future. From a dropshipping business perspective, this segment makes a lot of sense because the startup costs are low, and there are greater opportunities to sell a wide variety of products. Not surprisingly, a number of businesses are entering the fray to make the most of this growing demand.

Let’s look at some of the best dropshipping products in this category.

Jewelry organizer
Precious jewelry cleaner
Silver duster
Hair clip set
Stud earrings
Multi-strand bracelets
Chain layered necklace
Charm bracelets
Beaded chain anklets
Choker necklace sets
Pearl hoop earrings
Hair barrettes

Office Supplies and Stationery

Most businesses have now adopted the hybrid work model, which means more and more employees are coming back to offices.

Currently pegged at $2 billion, the office supplies and stationery segment is a profitable niche for dropshipping stores. It allows businesses to sell a host of products – from calculators and notebooks to paper clips and staplers. Another key benefit is repeat purchases.

Moreover, you can start small and set up your business with minimal risk.

Let’s explore some of the best dropshipping products within the office supplies and stationery category.

Glue sticks
Permanent markers
Binders
Paper tray with drawers
Monitor riser
Desktop calendar
Letter file box
Bulletin board
Index cards
Scissors
Magnetic board eraser
Sticky notes

Automotive Accessories

The automotive accessories segment is currently pegged at $58 billion, growing steadily every year. Given the numbers and ease of setting up a business in this space, a number of dropshippers are selling automotive accessories at the moment.

Backseat organizer
Headrest hook
Insulated cup holder
Seat cushion
Car cleaning gel
Windshield cleaner
Bike racks
Bumper protector
Portable ramp
Front view camera
Car charger
Foldable car trash can

Hobby and Craft Supplies

The crafts market worldwide is anticipated to reach $50.9 billion. According to Google Trends, consumers are seeking a variety of hobby and craft supplies, which creates a more lucrative opportunity for small business owners.

Let’s take a look at some of the best dropshipping products in this category.

Embroidery machine
Cross stitch kit
Crochet hook set
Chunky yarn
Paintbrush set
Rubbing plates
Quilting safety pins
Storage caddy tote
Sewing ruler
Embroidery floss pack
Felt set
Sewing thimbles

CategoryMarket Value (Estimated)Top 3 Dropshipping ProductsKey BenefitsChallenges

Health and Personal Care$784.6 billion (by 2027)Sleep gummies, Probiotics, Eye dropsRepeat purchases, Product varietyRegulation compliance

Home and Kitchen Products$125.8 billion (2023)Kitchen towels, Oil sprayer, Air fryerSteady demand post-pandemicMarket saturation

Fashion and Clothing$870 billion (2023)Tank tops, Hoodies, LeggingsHigh profitability, Consumer demandVaried preferences, Supplier networking

Electronics and Accessories$155 billion (2023)Smart watches, Mini photo printers, Noise cancelling headphonesProduct variety, Price range varietyProduct knowledge, Supplier reliability

Pet Supplies$261 billionPet pillows, Dog treats, Rope toysRising pet adoption, Repeat purchasesMeeting pet-specific needs

Beauty Products and Cosmetics$92.79 billion (US, 2023)Loofahs, Cotton balls, Mint flossersRepeat purchases, Stable demand across demographicsAllergy and safety regulations

Baby Products$172 billion (by 2032)Convertible car seat, Baby wipes, Nighttime underwearYear-round demand, Essential itemsSafety regulations, High competition

Sports and Outdoor Equipment$119.1 billion (by 2027)Dome tent, Backpack cooler, HoverboardsPost-pandemic rise in outdoor activitiesSeasonal variations

Jewelry and Accessories$60 billion (by 2027)Jewelry organizer, Precious jewelry cleaner, Silver dusterLow startup costs, Wide product varietyHigh competition

Office Supplies and Stationery$2 billionGlue sticks, Permanent markers, BindersRepeat purchases, Rise in hybrid work modelSeasonal sales cycles

Automotive Accessories$58 billionBackseat organizer, Headrest hook, Insulated cup holderGrowing marketSpecific car model variations

Hobby and Craft Supplies$50.9 billion (by 2024)Embroidery machine, Cross stitch kit, Crochet hook setRising consumer interest, Product varietyKeeping up with craft trends

Choosing the Best Dropshipping Products: Our Methodology

Dropshipping has gained immense popularity due to its low upfront investment and flexibility. However, the success of a dropshipping venture heavily depends on product selection. We considered the following factors when creating our list. The importance of each one is rated on a scale of one to ten, with ten being the most important:

Market Demand (Importance Scale: 10/10)

Products with a proven market demand.
Consider seasonal trends and consumer buying patterns.

Profit Margins (Importance Scale: 9/10)

Products with a reasonable markup potential.
A balance between affordability for customers and profitability for the business.

Competition (Importance Scale: 8/10)

Level of competition for the product in the market.
Niche products with less saturation can be more advantageous.

Shipping Costs and Complexity (Importance Scale: 9/10)

Products that are cost-effective to ship.
Avoid overly bulky or fragile items that complicate shipping.

Supplier Reliability (Importance Scale: 10/10)

Trustworthy suppliers with good track records.
Consider suppliers’ production capacities and shipping times.

Quality and Consistency (Importance Scale: 9/10)

Products that maintain quality standards.
Consistency in product quality and availability.

Scalability (Importance Scale: 7/10)

Products that allow for business growth.
Ability to add complementary products over time.

Legal and Regulatory Compliance (Importance Scale: 8/10)

Ensure products comply with legal and regulatory standards in your and your customers’ locations.

Customer Interest and Trends (Importance Scale: 7/10)

Alignment with current customer interests and trends.
Use of social media and market research to gauge interest.

With these guidelines in mind, we have explored a wide range of products within the dropshipping landscape. Our curated list includes a combination of timeless essentials and new trends, providing you with a diverse selection to align with your target audience and marketing strategy.

How to Find Trending Dropshipping Products

To be able to sell the best dropshipping products, you need to know what’s popular with your target audience. Luckily, you can count on a few tools to make life easier.

Using Google Trends to Find Trending Dropshipping Niches

A great place to start your product research for trending dropshipping products is Google Trends. You can use it to search for topics and queries. You can use it to search by country and to compare different queries.

Simply go to Google Trends and use keywords relevant to your business. The search volume of the keywords will help you understand how many people are looking for a specific product online. The most searched keywords will provide useful information for your niche.

You should also use Google Trends to take a closer look at competition. Ideally, you should check items with high demand and low competition to gain a better market share.

With Google Trends, you will be able to create an effective merchandizing strategy to leverage seasonal trends and boost sales during specific seasons such as Christmas and New Years.

Using Amazon to Find Top Trending Dropshipping Products to Sell

Like Google Trends, Amazon too offers assistance to help you select the right dropshipping products to sell. Its Best Sellers page features items that have the highest number of sales in a specific category. You can use this information to stock the more popular products.

You can also use customer reviews in your product research to identify items that are most popular with your audience.

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Research Tools for Dropshipping Success

In dropshipping, the key to success often lies in product selection and market analysis. With the right tools at your disposal, you can gain insights into popular products, trending markets, and the demands of your target audience. Here’s an overview of some of the best research tools for dropshipping:

Product Database Tools: These tools provide access to a list of trending products across different platforms. They offer insights into products with high purchase rates, helping dropshippers choose the right products for their stores.
Keyword Research Tools: These tools analyze popular keywords related to products. By identifying high-demand keywords, drop shippers can optimize their product listings for search engines.
Competitor Analysis Tools: By analyzing competitor data, these tools help you understand the competitive landscape, pricing strategies, and top-selling products.
Audience Insight Platforms: Understanding your audience is crucial. These platforms offer demographic, geographic, and psychographic data on potential customers.
Market Analysis Software: These tools provide insights into market trends, demands, and potential gaps in the market that dropshippers can exploit.

Below is a table summarizing some popular tools in each category:

CategoryTool NameKey FeaturePrice RangeEase of Use

Product DatabaseSaleHooCurated product lists$$★★★★☆

Keyword ResearchGoogle Keyword PlannerSearch volume insightsFree★★★☆☆

Competitor AnalysisCompeteTraffic & engagement metrics$$$★★★☆☆

Audience InsightsFacebook AnalyticsDemographic dataFree★★★★☆

Market AnalysisMarket SamuraiSEO & keyword research$$★★★☆☆

Product DatabaseOberloIntegrated with Shopify$-$$$★★★★★

Competitor AnalysisSEMrushSEO & advertising insights$$$★★★★☆

Choosing the right tools can significantly improve your chances of success in the dropshipping business. Consider your budget, the learning curve, and your specific needs when selecting the best research tools for your venture.

Building a Successful Dropshipping Business

Building a successful dropshipping business requires meticulous planning, agility to adapt to market changes, and an unwavering focus on customer experience. Here’s a guide on how to start dropshipping and build a successful venture:

Comprehensive Market Analysis

Before embarking on a dropshipping venture, conduct a comprehensive analysis of market dynamics, competition, and potential risks. Utilize tools like Shopify for insights, or consider investing in a dropshipping course for deeper understanding.

Tracking Consumer Trends and Audience Analysis

Stay updated with emerging consumer trends and behaviors. Understanding your target audience’s preferences is key to tailoring your marketing and product selection effectively.

Strategic Niche Selection

Discovering untapped market needs can give your business a unique edge. Research and select niches that align with your brand’s value proposition and have sufficient demand while also identifying gaps in the market.

Product Selection and Cost Management: Choosing Profitable and Unique Products

Opt for products that are not saturated in the market. This differentiation can provide a competitive edge. Be mindful of managing costs effectively, as dropshipping typically involves thinner margins.

Supplier Relations and Product Quality

Build relationships with suppliers who are reliable and can consistently deliver products on time. Regular quality checks are crucial to maintain your brand’s reputation.

Digital Marketing Tactics

Leverage digital marketing tactics like Search Engine Marketing (SEM) and Search Engine Optimization (SEO) to increase your online presence. Utilize social media platforms to showcase products and engage with potential customers.

Email Marketing for Customer Engagement

Implement email marketing strategies to keep your audience informed and engaged with newsletters, product updates, and promotional offers.

Customer Service and Satisfaction

Ensure that you establish efficient and empathetic communication channels for addressing customer queries. Having a straightforward and customer-friendly policy on returns and refunds can greatly improve trust and loyalty.

Encouraging Repeat Business

Incorporate loyalty programs or exclusive offers to encourage repeat purchases. Keep your store updated with engaging content and product information to retain customer interest.

While the dropshipping model can be lucrative, it requires diligent effort in market research, relationship management, and customer service. Continuous learning, adapting to changing trends, and a focus on building long-term customer relationships will be key drivers in ensuring the success of your dropshipping business.

Future Trends in Dropshipping

The dropshipping industry, similar to other sectors, experiences changes and evolving trends. Keeping up with these trends can provide drop shippers with a competitive advantage. Below are some significant trends that are influencing the future of dropshipping:

Increased Use of AI and Machine Learning

Artificial Intelligence in Market Analysis: AI is revolutionizing how dropshippers analyze markets and consumer behavior. With advanced algorithms, AI tools can predict market trends, consumer preferences, and even optimal pricing strategies. This means dropshippers can be more proactive and less reactive in their approach.
Machine Learning for Customer Experience: Machine learning is also enhancing the customer experience. From personalized product recommendations to chatbots that provide instant customer service, these technologies make online shopping more engaging and responsive.

Sustainability and Ethical Sourcing

Eco-friendly Products: There’s a growing consumer demand for sustainable and eco-friendly products. Dropshippers who prioritize these values in their product selection are likely to resonate more with environmentally conscious consumers.
Ethical Sourcing Practices: Along with sustainability, ethical sourcing practices are becoming increasingly important. Consumers are more aware and concerned about where and how products are made. Dropshippers who ensure their products are ethically sourced can build stronger trust with their customer base.

Expansion of Niche Markets

Catering to Specific Interests: The future of dropshipping also sees an expansion in niche markets. Catering to specific hobbies, lifestyles, or needs can help dropshippers connect with a more targeted and engaged audience.
Leveraging Social Media: Social media platforms are expected to play a crucial role in promoting these niche products. With the rise of social commerce, dropshippers can leverage these platforms to reach their audience more effectively.

Global Supply Chain Adaptations

Diversifying Supplier Bases: Global economic and political changes are prompting dropshippers to diversify their supplier bases. This strategy is essential to mitigate risks associated with relying on a single country or supplier.
Local Sourcing for Faster Delivery: There’s also a trend towards local sourcing to ensure faster delivery times. Dropshippers who can provide quick shipping will have a competitive advantage, especially in markets where consumers expect rapid delivery.

Technological Integration in Operations

Automation in Order Processing: Automation technologies are streamlining operations, making dropshipping businesses more efficient. Automated order processing and inventory management can save time and reduce errors.
Use of Data Analytics: Data analytics is becoming crucial for decision-making. By analyzing sales data, customer feedback, and web traffic, drop shippers can make more informed decisions about product selection, marketing strategies, and business growth.

FAQs

What are dropshipping products?

Drop shipping products refer to items that retailers sell directly to customers without physically stocking them. Instead, they purchase the product from a third party (often a wholesaler or manufacturer) who ships it directly to the customer.

Why should I consider selling dropshipping products?

Selling dropshipping products reduces the need for inventory investment and warehouse space. Retailers can offer a wider variety of products without the risk of unsold stock, which can lead to increased revenue opportunities.

How do I identify the best dropshipping products to sell?

The best dropshipping products often have a balance between demand and competition. Utilize market research tools, understand current trends, consider seasonality, and look for products with a good profit margin.

Are there any risks associated with selling dropshipping products?

Yes, like any business model, dropshipping has its risks. These include reliance on third-party stock, less control over shipping speed and stock levels, and potentially slimmer profit margins due to competition.

What are the best niches for dropshipping?

The best niches often change based on market demand. However, eco-friendly products, tech gadgets, health and wellness items, and home improvement tools are currently trending.

How do I find reliable suppliers for my dropshipping products?

Researching and evaluating suppliers is essential. Think about attending trade shows, using dropshipping platforms such as Oberlo or SaleHoo, and always request references or reviews.

How can I ensure customer satisfaction when I don’t handle the shipping process?

Open communication is key. Ensure the supplier provides tracking numbers, be transparent with shipping times, and address customer concerns promptly. A good return and refund policy also helps build trust.

Image: Envato Elements

This article, “The Best Dropshipping Products for Your Online Store” was first published on Small Business Trends