I think it’s easy to start a business but running and maintaining it is the real deal. I don’t know if am wrong on this, one can come up with an idea, set the finances, launches it with an aim of getting profit but as time goes by what was meant to be profitable turns to be something else. From getting customers to other external factors.

What’s your experience on this and what would you tell someone before he/she considers to start any business to keep them in the market for long? Your thoughts and opinions on this are welcomed. Thank you!