What are you guys thoughts on this? I am in the event planning business. I do a custom popcorn bar for events. People (family, friends) are telling me to lower my prices BUT other doing similar to me are charging the same if not more than me. Should I lower my prices to potentially appeal to more?

Disclaimer: I JUST launched this business 2 days ago. I have only began to market so I don’t have a lot of feedback from ACTUAL customers.

Second edit: if anyone is in the event planning industry (or adjacent) please inbox me because I’d love to talk to you for feedback. ❤️

Third edit: 😳Wow didn’t know everyone felt so deeply about this. Thank you so much for your input. Seems like the consensus is this: Don’t lower my prices, market better, get more connections, and charge above the market rate.