Thanks to its viral content, TikTok is a rage on social media today. Young content creators are fueling much of its success. And one feature that seems to have turned the TikTok app into an overnight sensation is the duet videos feature.

What is a Duet on TikTok?

Simply put, the duet feature allows users to respond to each other’s content.

The format is quite simple but distinct. The split-screen video features two types of content: the original video and the duet video. Both of these videos appear alongside. It is this unique feature that has resulted in collaboration between TikTokers and made this platform hugely popular. Not surprisingly, about 43% of TikTokers are said to have hit the duet button. But before you get started on your journey, find out how to get verified on TikTok to make everything official.

Why the TikTok Duet Feature is Good for Businesses

From a business owner’s viewpoint, the duet feature might not initially appear to be a valuable tool. However, when utilized effectively, the duet option can significantly enhance your brand.

Here are four reasons why you should consider leveraging TikTok for business using this feature:

Reach your audience: If you are trying to target a young audience, TikTok is one of the best tools to reach them. And most TikTok users love TikTok duets.

Boost online engagement: This feature is designed to enhance user engagement. You can launch a campaign centered around this feature to create a stronger connection with your customers.

Go viral: The duet feature is an excellent way to enhance your message. This is due to the increased likelihood of going viral when using it.

Promote your brand identity: Customers care about the brands they do business with. That’s why it’s important to be present, relatable and authentic. The duet feature can help you achieve this goal.

How to Duet a Video on TikTok

Now that you understand the benefits of using duets on TikTok a little better, you probably want to know how to get started. Luckily, TikTok has made it extremely simple to duet a video. Here are the steps you need to take to get started.

The initial step is to make sure that other users have permission to duet with you. To accomplish this, follow these steps:

Open the app
Press the Me button

You will find this button at the bottom right of your screen.

Tap the three dots at the top right of your screen.
Click privacy and select the option to let everyone duet with your videos.

Once you have configured your profile settings, you are prepared to begin your duets. Below are the steps on how to duet someone on TikTok:

Open the app
Find the TikTok video you want to duet
Click the share icon. It looks like an arrow and is on the right side of your screen
Press the Duet button
Press the red button at the bottom and start recording
Insert text, effects, filters, or stickers
Press Next
Add a caption and other details
Hit Post

How to Duet on TikTok with a Saved Video

On TikTok, you can create duets using videos saved on your phone or computer. However, there isn’t a simple method to accomplish this directly. Instead, you’ll need to use an editing app that allows you to upload a pre-recorded video for your duet on TikTok.

Here are the steps to get started:

Go to the app or video editor of your choice and record your video
Open TikTok and find the video you want to duet with
Copy the link to the original video
Go to the app or online editor, paste the link in the box
The original video will appear on the right side, while your recorded video will be on the left

How to Make a Duet on TikTok for Your Own Video

Another fun thing to do with duet on TikTok is to create them using your own videos. Of course, that calls for some amount of preparation. But the end result can be great for your TikTok account. while you are at it, make sure you know how to put a link in your TikTok bio so users can find you easily.

Here are the steps to make your own duet:

Open the TikTok app
Tap the plus sign at the lower center of your screen
Next, tap the red circle and start recording. Once you’re done, click the red circle again
Click Share
Click the three dots on the right side of your screen
Hit the Duet on TikTok option at the bottom of your screen
Press to begin recording again
Add effects, filters, and stickers
Publish

TikTok Duet Video Ideas

The best thing about TikTok is you can be as creative as you like. That’s why content creators are flocking to this platform. That being said, it’s good to have some ideas in mind when you produce TikTok videos. And finding out about the top TikTok hashtags is also a great idea to attract more people.

Here are some TikTok duet video ideas for you to consider:

Before and after duet videos: This creative concept allows you to effectively showcase your business. It can be utilized by anyone, from hairstylists to home renovators, to highlight their work.
Behind-the-scenes duet videos: If you work in the food and catering industry, sharing behind-the-scenes videos can effectively showcase the effort and production involved in creating the final product.
Duet challenge: An excellent opportunity to engage with your audience. You can utilize the duet challenge to host contests and interact with your customers.
Reviews: This is where you let your customers share their honest opinion about your product or service.
First reaction: Another cool idea is to showcase the authentic reaction to your offerings.
Duet giveaway: You can ask your audience to share your products through Duet. And for doing so, you can offer giveaways.
Latest trends: A simple way to catch attention is by using the latest trends for your content.
Play a role: You can also adopt a fun persona to create a duet.

Can you duet with a saved TikTok video?

Yes, but to do so you are going to need a video editing tool that will let you save the video before uploading it on TikTok.

How do you see who dueted a video on TikTok?

To find out who has dueted a video, go to the search bar and enter “duet,” followed by the username of the original video creator.

Image: Depositphotos

This article, “How to Duet Someone on TikTok – What Your Business Needs to Know” was first published on Small Business Trends